Most popular keywords all over the world
Many marketers are wondering how they can drive traffic to their website and increase profits while the entire world continues to fight the pandemic. So, how have changes over the past year affected traffic trends and Google's top search terms? We thought you might be wondering what people are searching for, so we've selected the 100 most searched keywords on Google and other US search engines. We studied branded and non-branded Google queries. So, what was the most popular branded keyword word in Google search? As you can see, YouTube has become a winner on Google and other search engines in the United States with a traffic share of over 9%. In June 2020, YouTube's traffic share was only 4%. Traffic share is a very important metric by which you can evaluate the performance of your website compared to the competition. For this reason, Similarweb uses this metric to determine how to rank for the most popular keywords that led to a website visit.
The other metric presented above is search volume, which shows how many times the target keyword appears in a query on Google each month. It allows you to understand the popularity of a particular keyword, but does not take into account the actual traffic that search volume receives from zero clicks or the frequency with which each keyword appears as organic or paid search. This indicator also does not give context to the popularity of the search, that is, it does not give information whether its popularity is increasing or decreasing. It can answer questions such as "what is the most searched word on Google?". However, if you want to understand the context, you should look at metrics like percentage change from the previous month. The top 100 unbranded keywords list contains many keywords related to current topics and news. The stock ticker for GameStop, "gme", took first place. The company was in the news in February when the stock price rose and then fell when the Reddit story hit the headlines. The retail app Robinhood was also at the forefront of the action, so it makes sense that the keyword “robinhood” ranked high on our list. Other unbranded trending keywords were movie-related and included words like "Hopeful Girl" and "Godzilla vs. Kong." Keywords related to the coronavirus and the super bowl also ranked highly.
Over 100 top Google searches
Want to get more information and go beyond the top 100 Google searches? Then you should check out Similarweb's keywords feature, where you can analyze at the category level how traffic is directed to any category based on real user searches and real clicks, not just assumptions about click through rates. With this tool you can see:
Organic vs Paid Traffic: Percentage of visits generated by organic search versus paid search
Search traffic by channel: A breakdown of search traffic by search channel such as organic search, news, images, videos, and more
Search traffic by source: A breakdown of search traffic by source (or search engine) such as Google, Yahoo, Bing, etc.
See Top Trending Keywords
You can also use Similarweb's New and Popular feature in Keyword Tool, which finds new keyword opportunities that other SEO tools can't catch. An effective SEO strategy requires you to constantly update your keyword list, adapting to the latest trends and any updates to Google's core algorithm.
This one-of-a-kind tool shows you how a keyword is performing by comparing keyword searches to click volume and identifying which websites are getting paid and organic traffic from targeting any keyword. Similarweb also allows you to study the competitive landscape for any keyword, determine the market size for your target keyword, and find a unique landing page for each keyword for each domain.
You should also look into a similarweb keyword generator tool.
The Keyword Generator automatically generates keyword lists based on a source keyword in any language or market. It can help you find anything from precise search terms and long-tail keywords to the top searches on Google. It will give you hundreds of keyword suggestions and let you see exact search volumes, trends, and which websites rank highest for each keyword.
Use the keyword generator to: Cluster keywords by topic, intent, and business value Create a content strategy
TOP 100 search queries and popular questions on Google for the first half of 2022
Ahrefs Service collected the most popular search queries and popular questions that users entered into the search box. The analysis used 19.8 billion keywords in different languages. Statistics are presented for the first half of 2022.
TOP 100 Google Searches
Search volume shows how many times a given keyword is searched on Google per month. However, search demand for many keywords can fluctuate from month to month.
| |
Key query |
Average annual search volume |
| one |
youtube |
1,163,000,000 |
| 2 |
Facebook |
1,033,000,000 |
| 3 |
google |
513,000,000 |
| four |
whatsapp web |
490,000,000 |
| 5 |
weather |
400,000,000 |
| 6 |
gmail |
394,000,000 |
| 7 |
translate |
367,000,000 |
| eight |
amazon |
348,000,000 |
| 9 |
google translate |
332,000,000 |
| ten |
instagram |
301,000,000 |
| eleven |
traductor (translator) |
235,000,000 |
| 12 |
hotmail |
206,000,000 |
| 13 |
cricbuzz |
196,000,000 |
| fourteen |
timepo |
170,000,000 |
| fifteen |
fb |
146,000,000 |
| 16 |
satta king |
123,000,000 |
| 17 |
Yahoo Mail |
121,000,000 |
| eighteen |
yahoo |
119,000,000 |
| 19 |
weather tomorrow |
110,000,000 |
| twenty |
google maps |
108,000,000 |
| 21 |
weather |
99,000,000 |
| 22 |
trader |
89,000,000 |
| 23 |
sarkari result |
86,000,000 |
| 24 |
interpreter |
85,000,000 |
| 25 |
yandex |
83,000,000 |
| 26 |
tiempo manana |
78,000,000 |
| 27 |
walmart |
76,000,000 |
| 28 |
ebay |
74,000,000 |
| 29 |
tradecoes |
72,000,000 |
| thirty |
nba |
72,000,000 |
| 31 |
flipkart |
67,000,000 |
| 32 |
Google Traduction |
65,000,000 |
| 33 |
ceviri |
64,000,000 |
| 34 |
wordle |
63,000,000 |
| 35 |
meteo |
62,000,000 |
| 36 |
bbc news |
61,000,000 |
| 37 |
satta |
60,000,000 |
| 38 |
hava durumu |
53,000,000 |
| 39 |
youtube |
52,000,000 |
| 40 |
dollar |
51,000,000 |
| 41 |
home depot |
50,000,000 |
| 42 |
in contact with |
48,000,000 |
| 43 |
dr |
46,000,000 |
| 44 |
covin |
46,000,000 |
| 45 |
xsmb |
46,000,000 |
| 46 |
amazon prime |
45,000,000 |
| 47 |
snaptik |
45,000,000 |
| 48 |
ipl |
45,000,000 |
| 49 |
weather |
44,000,000 |
| fifty |
december global holidays |
44,000,000 |
| 51 |
instagram login |
43,000,000 |
| 52 |
previsão do tempo |
42,000,000 |
| 53 |
devlet |
42,000,000 |
| 54 |
series a |
41,000,000 |
| 55 |
Yandex |
41,000,000 |
| 56 |
เเปลภาษา |
41,000,000 |
| 57 |
google trader |
41,000,000 |
| 58 |
google dịch |
39,000,000 |
| 59 |
setka matka |
39,000,000 |
| 60 |
clima para amanha |
39,000,000 |
| 61 |
แปลภาษา |
38,000,000 |
| 62 |
wp |
38,000,000 |
| 63 |
lottery sambad |
38,000,000 |
| 64 |
build |
37,000,000 |
| 65 |
traduttore |
36,000,000 |
| 66 |
starbucks |
36,000,000 |
| 67 |
election results |
36,000,000 |
| 68 |
fox news |
35,000,000 |
| 69 |
program tv |
35,000,000 |
| 70 |
nfl |
34,000,000 |
| 71 |
le bon coin |
34,000,000 |
| 72 |
costco |
34,000,000 |
| 73 |
cuaca |
33,000,000 |
| 74 |
marca |
33,000,000 |
| 75 |
dpboss |
33,000,000 |
| 76 |
matka |
32,000,000 |
| 77 |
übersetzer |
32,000,000 |
| 78 |
weather |
32,000,000 |
| 79 |
flamengo |
31,000,000 |
| 80 |
food near me |
31,000,000 |
| 81 |
onet |
31,000,000 |
| 82 |
globo |
30,000,000 |
| 83 |
restaurants near me |
30,000,000 |
| 84 |
seznam |
29,000,000 |
| 85 |
uol |
29,000,000 |
| 86 |
mercado livery |
28,000,000 |
| 87 |
gg dịch |
27,000,000 |
| 88 |
kalyanchart |
27,000,000 |
| 89 |
mynet |
27,000,000 |
| 90 |
zyrtec |
25,000,000 |
| 91 |
xsmn |
25,000,000 |
| 92 |
english to hindi |
25,000,000 |
| 93 |
dịch |
25,000,000 |
| 94 |
sxmb |
25,000,000 |
| 95 |
xổ số miền nam |
25,000,000 |
| 96 |
as |
25,000,000 |
| 97 |
download video tiktok |
24,000,000 |
| 98 |
네이버 |
24,000,000 |
| 99 |
天気 |
24,000,000 |
| 100 |
epfo |
22,000,000 |
|